Alexa vs Traffic – I Entered Into 100,000 Alexa Rank, But What I Learned?

I think this new year seems good for me, except January earnings which I will share later. My Tech blog (www.sysprobs.com) Google PR increased from PR 1 to PR2 and Alexa rank came less than 100,000. Personally I don’t think these all are big achievements, since I don’t concentrate on these factors much. Here are the few points I wanted to share with you if you are very much interested in Alexa Rank.

If you consider Alexa vs traffic of a blog/website, its not connected at all. High traffic sites do not have good  Alexa rank, at the same time good  Alexa rank sites not having higher traffic. Totally, you can’t decide a site’s traffic strength by it’s Alexa rank.

Lets have a look deeply.

The below image shows the details of Alexa rank for my two years old sysprobs blog.

and this is for 4 months old DailyBlogMoney blog.

I’m shocked to see DailyBlogMoney is having better Alexa rank in India than sysprobs.com. Global Alexa rank is just about 3 times more than sysprobs and its reducing very fast. I’m sure DailyBlogMoney will overtake Sysprobs very soon.

Now lets have a look at traffic of both blogs.

The following traffic data for last six months of Sysprobs.

This is for DailyBlogMoney

You can guess what I’m trying to say now. Both sites’ traffic can’t be compared with the ratio of Alexa Rank. Its completely wrong to decide a traffic strength by Alexa Rank.

Then, How Alexa Rank Works?

Its working by the data collected by their tool bar for each user visit.  If you recollect your each steps involved in setting up your website or blog, you would have never inserted any Alexa codes on the blog, correct?. So, its from visitors side only.

If Alexa gets the traffic details from Google Analytics which is used on most of the blogs/website to monitor the traffic, then their ranking system valid and acceptable.

But they collect traffic data from their own product ‘Alexa Toolbar’ which is installed in users’ side, not in our sever side. So, when ever a visitor visits your blog with Alexa tool bar installed web browser, it notifies and passes the information to Alexa. They rank your blog according to it.

Not all internet users have this tool bar installed browsers, most of them do not have any idea about it.

Why New Blog Got Good Alexa Rank?

There is a reason. DailyBlogMoney is all about blogging and blogs. Most of the readers are real webmasters and bloggers who installed Alexa tool bar on their browsers. Even though number of visits very less compare to Sysprobs, but they had tool bar installed browser which collected details.

Why India Alexa Rank is High?

Again its simple theory. My blog got most of the human readers from India, in fact they are bloggers who left some useful comments on my blog. I’m sure they would have Alexa tool bar.

Why Sysprobs Alexa Rank is not Well?

It’s a completely technology blog, mainly targeting on virtualization, Windows 7 and hackintosh products. The users coming via search engines or referrals in this category do not know anything about Alexa or its tool bar.

Why India Alexa Rank is Higher?

The bloggers commented on my blog and where ever I left comments, all in Indian territory. So with few visits from India with Alexa tool bar,my DailyBlogMoney India rank is higher than Sysprobs.

What is the Conclusion?

Increasing the Alexa rank for a blog or website which is not covering any part of blogging or not getting any bloggers to your site, is a tough job.  It will take some time to get in to 100,000 rank.

At the same time when you have a bog which is getting few bloggers and web masters visit, will be having good Alexa rank than other category sites.

Alexa and Traffic are not having any connection. Its all about the data collected via Alexa tool bar from your readers.

Do you want to get good Alexa Rank? Stay tuned, I will cover them later.

Share your experience and what you have seen on Alexa vs Traffic on your or others’ blog.