What Are the Advantages of Buying an Old or Expired Domain/Blog

Recently I have purchased two domains as part of expanding my blog network and achieving this year’s goal. By the way, what’s my this year goal? by end of 2014 the monthly blog income should be $5000. I’m sure I can achieve it and currently I’m working towards it. It’s not a simple task for a part time blogger, but I have the confidence that I will do it by using outsourcing to some extend. Let’s come to the point, when you are in online for sometime and ready to invest few bucks on websites ( instead of creating your next website from scratch), it’s an good idea to buy an old/expired domain. It’s having plenty of advantages and few drawbacks too. Let me share in this post what are the advantages of buying an old or expired domain or a website with content.

I have purchased an expired domain name osx411.com which was a Mac OS X (registered in 2007) forum earlier. I started adding up content on this site slowly by outsourcing at the moment. Another purchased I made was, Bnsofts.com. It was tech blog started back in 2009. So, considering the domain age and related to tech, I thought to purchase it and have a try.

Advantages of Buying a Expired or Old Domain

1) Domain Age Matters.

Older age domains have little more advantage in SEO than new domains, according to experts and as per my experience too. For example, I can easily target and get into Google’s Search top result page from a domain which was registered in 2010 than a brand new domain in 2014.

2) Some reputation and web ranking factors are already there

Old domains mostly will have a better Alexa rank, Google Page rank, social media/networking shares and other worth web calculations. It will be difficult and time taking process to reach that stage for a new domain.

seoquake plugin

3)No Google Sandbox

This could be a myth, but older domains will have the green flag to show up in Google search results ( for reasonable keywords) whereas new domains will take some time to appear on search result pages. Google will monitor your new blog until it gets reputations by backlinks, social networking sites and user interaction by useful content. These issues won’t be there on an older domain.

4) Existing Back links

Back links are very important when you build up a new website or blog. But in this case, you do not need to build any new back links (at least at initial stage), because it’s already there. That will be a boosting factor for your  website’s SEO.

By the way, bad backlinks may back fire too. You need to check it before purchasing.

backlinks check

5) Existing incoming traffic

Most of the old websites will have little bit traffic which should be enough to understand the incoming traffic pattern and which article are working good in the old blog. If you are good at converting these small number of traffic to a good income,then you can make good money with same existing traffic than ex-owner of the blog.

I will be sharing the factors that I checked before purchasing these old domains in coming days.

Have you guys purchased any old domains or blogs earlier? how is the experience?

  • Ugh the sandbox. I recently tried making two websites in the same niche with the same product.

    One with an expired domain and one newly registered. Of course the expired one almost started ranking (place 15-30) in 2-3 days… While the other fresh one is sitting +200 in my rank tracker after 3 weeks.

  • Thankx DINESH For sharing Valuable information ,

    Some Help Me i Purchase Expiry Domain From Godaddy Auctions with 8K Backlinks and PR3 domain , But when i check backlinks in Google Webmaster tool than NO links Show , i Redirect it on My New Website Plz tell How to pass link Juice this domain for my new site

    • @lovepreet Singh, are you checking the backlinks from old domain or your new domain webmaster tools? I think it will show up in the old domain only if you have verified it in Google webmaster tools. Also, you can wait for sometime to detect them.

      • @Dinesh i verify my old domain in google webmaster and wait 7-8 to day for crawl backlinks but no backlinks show , i purchase one more domain with 25k backlinks but same problem it also shows no backlinks

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