Here is the post with top 8 tips to increase Infolinks earnings. I started with Kontera in-text ad network and disappointed with their payout amount. Switched to Infolinks later and making decent income from them with my current traffic.
Since Infolinks ads are not like Google adsense ad blocks, it will be a good combination to use both products to monetize a blog. CTR is high, but eCPM is less compare to Google adsense.
Here are the Top 8 Tips to increase Infolinks earnings from my experience.
1. Dotted Line
I was using dotted line and pretty happy with the performance. Recently, Infolinks suggested for double line ads, so they can publish high paying ads. I’m not sure how much its true. I tried it for 10 days, unfortunately, it did not work for me.
Again I changed to dotted line, then my Infolinks earnings started to grow.
The above real example is with same amount of traffic.
The key point is, dotted line increased the CTR rate which gave some income increase.
2. Two Colors will work better.
Ad color is very important to get good CTR. You can try two colors to test and settle with the best result color.
a) Blog links color
Change the ad color to your blog’s link color. Definitely this will confuse your readers, at the same time increase the CTR. So, you must decide which one is important and work according to it.
b) Blue ad color
If you are not happy with the first option, then change the ad color to blue. This will work with any blog theme. Blue is the common link color on internet and everyone used to that. You can get possible good number of clinks on blue color link ads, which will increase the CTR and Infolinks earnings.
3. Number of Ads
Do not set it either very less or high numbers. If you have long articles then less number of ads will not cover the whole post. On other hand small posts will irritate your readers with high number of ads.
Also, setting up maximum number of ads will reduce the eCPM by displaying low quality ads, where you will be wasting your CTR. If you like to set maximum number of ads, then write keyword rich long articles.
4. Proper Category
Select the proper category related to your blog content, this will help to display very related and interested ads for your readers. It helps to get high payout ads and increase the CTR.
5. Write Keyword Rich Posts
When your posts are having rich keywords related to your blog category, then possibly you will get high paying ads. For example,
“ My OS XP crashed during the installation on my PC” can be written as,
“ My Operating System Windows XP crashed during the installation on my Intel Computer”
Some tech keywords in second sentence, like “Operating System”, ‘Windows XP” and “Intel” will display some worthy Infolinks ads.
6. Related Tags
This point must increase Infolinks earnings very well. Infolinks study says, 30% revenue improvement possible by related tags above the fold on each post.
I don’t use this on my blog, because I’m focusing on Google adsense above the fold, which is performing well. I do not want to add Infolinks related tags and confuse my readers or take away adsense clicks.
7. Do not display ads in Header, Sidebar and Footer
Since you don’t have control on ad locations, this feature helps to stop displaying ads on header, sidebar and footer texts. To get high CTR and increase Infolinks earnings, it’s always better to display ads in post content only. The users will be concentrating on this area initially.
Add the below codes at the top and bottom of each wordpress element.
Above code in wordpress theme file will display ads on specific area only.
8. Organic Traffic
This is not only for Infolinks, but for all ad networks.
Who clicks the ads on a website?, Mostly its a new visitor who comes via search engines. Concentrate on SEO, unique and new contents to attract more search engine traffic to increase Infolinks earnings.
In my experience Infolinks is the best in-text ad network. Good support and payments on time. Using Infolinks with Google adsense will return decent monthly blog income.
Do share your thoughts about these 8 tips to increase Infolinks earnings, if you have more tips I missed here, please share.